Hassan, Firmansyah (2005) Analisis kinerja PT.Bank Mega,Tbk dengan pendekatan balanced scorecard. Masters thesis, Institut Pertanian Bogor.
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Abstract
This work considers the importance of performance analysis using Balanced Scorecard Approach. The Balanced Scorecard concepts was used to provide a group of indicators which can be used to evaluate the performance of this company. This performance is analyzed through four perspectives: financial, customer, internal processes and learning and growth. According to comparison of Bank and Balanced Scorecard, the performance of Bank Mega can be classified as “good”. It is also showed a comparison between bank and balanced scorecard approach. Finally, the critical points that should be noticed by management are reward system, bottom-up system, services, new product information. Hopefuly, All these improvement can make a better impact for company in the future.
| Item Type: | Thesis (Masters) |
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| Additional Information: | 10(28)HAS a |
| Uncontrolled Keywords: | Balanced Scorecard, pertumbuhan dan pembelajaran, bisnis internal, customer, finansial, tingkat kepuasan, rentang kriteria, paired comparison, pengukuran kinerja. |
| Subjects: | Manajemen Strategi |
| Depositing User: | SB-IPB Library |
| Date Deposited: | 23 Sep 2016 08:58 |
| Last Modified: | 23 Sep 2016 08:58 |
| URI: | http://repository.sb.ipb.ac.id/id/eprint/2624 |
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