Arsitektur strategik inspektorat jenderal kementrian perdagangan republik indonesia

Pujonggo, R. Yugo (2016) Arsitektur strategik inspektorat jenderal kementrian perdagangan republik indonesia. Masters thesis, Institut Pertanian Bogor.

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Abstract

Chicken Egg industry has its own characteristics and is still very profitable, it is given the majority of Indonesian people still choose eggs as a meat substitute in because of the high price of meat. CV Rizqi Asri is one breeder laying in Jember who strive to fullfil the consumer demand. The intensity of competition is high make CV. Asri Rizqi must maintain its presence by increasing the competitiveness of the company. The purpose of this study is to formulate a competitive strategy to maintain the existence of egg chicken’s CV Rizqi Asri. The study uses a case study approach with CV Rizqi Asri as the research object. Data were analyzed with a value chain approach to determine the internal and external conditions that influence egg chicken then using analysis of IFE, EFE, IE, SWOT, and AHP to develop competitive strategies for egg chicken’s CV Rizqi Asri. The results show that the strategy can be recommended to The results show that the strategy can be recommended to CV Rizqi Asri are, (1) horizontal integration (cooperation with suppliers and resellers), (2) developing Job Description for each unit of work, (3) optimization of available resources, (4) increasing in production capacity with the addition of the cage, (5) doing intensive socialization and promotion to the public, and (6) certification as a guarantee of product quality.

Item Type: Thesis (Masters)
Additional Information: 10(E48)Puj a
Uncontrolled Keywords: Analisis SWOT, Arsitektur Strategik, Business Model Canvas for Government and/or Non Profits, Inspektorat Jenderal, Kementerian Perdagangan, Manajemen Strategik, Sektor Pemerintahan. Business Model Canvas for Government and/or Non Profits, Government sector, Inspectorate General, Ministry of Trade, Strategic Architecture, Strategic Management, SWOT Analysis.
Subjects: Manajemen Strategi
Depositing User: SB-IPB Library
Date Deposited: 27 Jan 2017 03:48
Last Modified: 24 Oct 2019 02:39
URI: http://repository.sb.ipb.ac.id/id/eprint/2800

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