Pengembangan analisis strategi pengelolaan usaha koperasi (studi kasus: kps bogor dan kud giri tani)

Purba, Muhammad Dahri Zikri (2019) Pengembangan analisis strategi pengelolaan usaha koperasi (studi kasus: kps bogor dan kud giri tani). Masters thesis, Institut Pertanian Bogor.

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Abstract

Dairy farming is one part of the livestock subsector. Based on the ecological, geographical and fertility conditions of land in several regions in Indonesia therefore the opportunity to develop the dairy industry is quite good. Some factors are the reason why national milk production is unable to meet demand because small scale businesse of farmers, low milk production ability, inadequate milk selling price and high production cost. In order to meet the national supply of fresh milk, there needs to be an expansion of development in dairy agribusiness. One way is to gather small farmers to be a member of cooperative with basically aims to prosper the entire members. The objective of this study were to obtain internal and external enviromental factors that faced bt the cooperative, to make the right alternative strategy for managing cooperative business and recommend the order of implementation of the right alternative strategies for the management of dairy cooperatives. This research is limited to the scope of the discussion around the development strategy in the management of cooperatives. These researchers only go through the assessment of strategies, while the implementation phase is fully submitted to the stakeholders in the cooperative environment. The research was conducted in two cooperatives which were the case studies of researchers, KPS Bogor located on Jalan Baru Kedung Badak, Bogor and KUD Giri Tani located on Jalan Taman Safari, Kampung Baru Tegal Cibereum Cisarua, Bogor. This study used phenomena based analysis from the case study, by analyzing the cooperative enviroment based on interviews and annual reports. The data obtained were analyzed qualitatively and quantitatively to formulate a cooperative developmentstrategy with help of an external internal matrix to find the position of cooperative in diagram and to limit the stategy direction in the SWOT matrix. The results of the SWOT matrix are sorted by the rules of PERT and CPM to be able to sort the implementation of the strategy, because a strategy can be done after the previous strategy has been completed. The results in this study are recommendations for the implementation of the strategy for the two cooperatives. The strategy implementation phase that can be carried out by KPS Bogor is (1) strengthening capital through financial institutions and coordinating with local governments for assistance in strengthening cooperatives and breeders, (2) business partnerships, (3) developing processed products, (4) increasing promotion with take advantage of technological advancements. The strategy implementation phase that can be carried out by KUD Giri Tani is (1) internal consolidation of cooperative managers, (2) Strengthening capital through loans other than financial institutions, (3) Improving HR skills through management and technical guidance to KUD and farmers, fostering large farmers so send milk through KUD, (5) Establish a production unit for processing pasteurized milk and yoghurt. Dairy farming is one part of the livestock subsector. The opportunity to develop the dairy industry in Indonesia is very large because the ecological, geographical, and soil fertility conditions in some regions in Indonesia are very good. One important element in the development of national dairy is the development of dairy cows in terms of quantity and quality. Indonesia has a wealth of terrestrial biodiversity, relatively extensive and fertile land, a climate that supports Indonesia's comparative advantage in the agricultural sector. Advice that can be submitted is the cooperative management needs more in depth study about timing on each strategy implementation. Advice that needs to be done in furthure research is sorting analysis of implementation of development stategies based on cost analysis for each strategy, sorting strategies can be seen from cost and add respondent from farmers to see the impact of alternative strategies on farmers in the cooperative.

Item Type: Thesis (Masters)
Uncontrolled Keywords: CPM, EFE, IE, IFE, koperasi, PERT, strategi pengembangan, SWOT, cooperatives, development strategy, matrik internal eksternal, Program Evaluation and Review Technique, Critical Path Method.
Subjects: Manajemen Strategi
Depositing User: SB-IPB Library
Date Deposited: 17 Dec 2019 04:17
Last Modified: 17 Dec 2019 04:17
URI: http://repository.sb.ipb.ac.id/id/eprint/3478

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