Analisis kinerja perusahaan dengan kerangka balance seorecard :studi kasus pada perusahaan air minum dalam kemasan

Harahap, Usfie Vera (2002) Analisis kinerja perusahaan dengan kerangka balance seorecard :studi kasus pada perusahaan air minum dalam kemasan. Masters thesis, Institut Pertanian Bogor.

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Official URL: http://elibrary.mb.ipb.ac.id

Abstract

Performance Analysis with Balanced Scorecard : A Case Study of bottle water manufacture (PT. X). Vera Usfie Harahap The main objectives of this thesis were (a) to know performance PT.X (b) to provide recomendation about marketing strategy (c) to provide an ilustratation about efficiency and productivity of internal process (d) to prepare the condusive situation for learning and inovation process. The method used are observation, literature study and interview. The analysis have been perform have the descriptive characteristic in format of case study to problem solving in PT. X they are including analysis of financial performance and analysis of company performance with balanced scorecard frame work. The recomendation of strategy that have to implemented to PT.X are (a) improvement market in new market consumer, (b) built and growth through development market, (c) effectively improvement business process

Item Type: Thesis (Masters)
Uncontrolled Keywords: Air Minum Dalam Kemasan (AMDK), PT. X Manajemen Keuangan, Analisa Laporan Keuangan, Kinerja Perusahaan. Balanced Scorecard, Visi dan Misi Perusahaan
Subjects: Manajemen Keuangan
Depositing User: Library
Date Deposited: 01 Aug 2011 08:23
Last Modified: 01 Aug 2011 08:23
URI: http://repository.sb.ipb.ac.id/id/eprint/63

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