Penerapan model program sasaran pada perencanaan produksi breeding farm di pt. "x" terbaik

Dessy, Almayanthy (2001) Penerapan model program sasaran pada perencanaan produksi breeding farm di pt. "x" terbaik. Masters thesis, Institut Pertanian Bogor.

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Abstract

The lndonesian monetary crisis in 1997 had a great impact on the lndonesian poultry business. The depreciation on the rupiah's value against US. dollar had paralysed most of lndonesian poultry industry. But entering the year of 2000, people can see that this industry has started its recovery. Based in the fact, that the industry can survive the crisis, it can be concluded that the industry actually has a bright future in this country. To find out more about the survival method of this industry, this thesis chose PT. "X', Tbk as a research sample. The thesis used quantitative analysis method. The analysis tools which were being used are demand forecasting with time series method, goal programming and SWOT analysis. The result of the analysis shows that the combination of production volume which has been set up by the firm has not have much difference with the model combination made as the result of this research. An applicable strategy that can be carried out based on the SWOT analysis are market development in term of increasing local market as well as foreign market, enhancing cooperation with farmer and supplier, developing production technology, implementing product diversification and optimalization of production capacity. By using this method, PT. "X", Tbk is expected to continue further research to find better models than this, using quantitative analysis demand forecasting, improve the document and data that can be used for decision making process and make feasibility study regarding the strategy was recommended by this thesis.

Item Type: Thesis (Masters)
Uncontrolled Keywords: Penerapan model program sasaran pada perencanaan produksi breeding farm di pt. "x" terbaik
Subjects: Manajemen Strategi
Depositing User: Staff-4 Perpustakaan
Date Deposited: 05 Jan 2012 06:54
Last Modified: 05 Jan 2012 06:54
URI: http://repository.sb.ipb.ac.id/id/eprint/968

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